GOOLSER was founded in 1989 by its founder, Mr. Yang Chengwu, and has been focusing on high-end jewelry for over 30 years. Mr. Yang Chengwu is also the chief designer of GOOLSER and has won several product patent technologies, winning unanimous praise from domestic and foreign customers. As a corporate logo, the lion runs through the soul and design concept of the entire brand, while using the Great Wall as an auxiliary element. GOOLSER relies not on empty talk, but on the spirit of hardworking craftsmanship.